Answered: - Hello, I need the following paper written below for my capstone

Paper Details

Hello,

I need the following paper written below for my capstone class Business Management Capstone Written Project - QGT1.

Here are the instructions below on how the paper should be written, and I have attached a copy of the grading rubric instructions, the Business Plan Template and Financial Plan Template. Thank you.

Introduction:

For the capstone project, you will create a business plan for a hypothetical start-up company using the scenarios provided below. In the business plan, you will need to demonstrate the integration and synthesis of competencies in all domains required for your degree program.

Scenario:

Management Majors:

Develop a business plan for a start-up company that plans to sell a product or service in a local market, in a national market, or on the Internet. Select one of your favorite products as the basis for the company, or invent a product.

Requirements:

Create a business plan for your hypothetical start-up company in which you do the following:

Note: You are required to utilize both the attached ?Business Plan Template? and the attached ?Financial Plan Template? in creating your business plan. If the attached templates are not completed and submitted, your work will automatically be returned to you without being evaluated.

A. Write an executive summary (suggested length of 1?2 pages) in which you do the following:

???? 1. Identify the company?s name and location.

???? 2. Describe the mission of the company.

???? 3. Discuss two business goals in support of the company?s mission.

???? 4. Discuss three keys to success for the company.

B. Write a company summary (suggested length of 4?6 pages) in which you do the following:

???? 1. Describe the history of the industry in which the company will operate.

???? 2. Identify the legal form that the company will take.

???? 3. Describe the location and type of facilities needed for the company.

???? 4. Describe the management structure, including key positions and specific responsibilities.

???? 5. Describe the products and services offered by the company.

C. Develop a market analysis (suggested length of 3?5 pages) in which you do the following:

???? 1. Describe the target market for the company?s products and services, including the specific location, demographics, etc.

???? 2. Complete an industry analysis for the company, including current trends and statistics.

???? 3. Complete a four-square SWOT analysis for the company in which you do the following:

????????? a. Identify three strengths, three weaknesses, three opportunities, and three threats.

????????? b. Explain each of the identified strengths, weaknesses, opportunities, and threats.

D. Develop a market strategy (suggested length of 3?6 pages) in which you do the following:

???? 1. Discuss each of the four Ps of marketing as they relate to the company?s products and services.

???? 2. Develop a price list for the company?s products and services.

???? 3. Develop a promotional strategy including specific tasks, target dates, and responsible parties.

???? 4. Develop a monthly sales forecast for the first year of operations, including a discussion of expected market conditions.

Note: The sales forecast will be used as the basis for your revenue in your financial statements.

E. Develop an implementation strategy (suggested length of 3?6 pages) in which you do the following:

???? 1. Summarize the overall strategy that will be utilized to launch your business, including target dates and goals for implementation.

?????2. Develop a post-launch monitoring plan (e.g., financial impact, quality control, customer satisfaction, monitoring schedule) to evaluate the????????? success of the company in meeting milestones.

F. Calculate and develop the financial statements and projections (suggested length of 2 pages) for the first year of business by doing the following:

???? 1. Develop a month-by-month forecasted profit and loss statement using an estimate of revenues and operating costs based on the sales forecast.

???? 2. Develop a forecasted balance sheet for the end of year one.

G. Write a financial report (suggested length of 1?2 pages) in which you do the following:

???? 1. Summarize the financial projections and the assumptions used in estimating the financial statements.

???? 2. Describe the company?s financial position at the end of the first year.

???? 3. Describe the company?s initial and future estimated capital/investment needs.

H. When you use sources, include all in-text citations and references in APA format.

Note: For definitions of terms commonly used in the rubric, see the Rubric Terms web link included in the Evaluation Procedures section.

Note: When using sources to support ideas and elements in an assessment, the submission MUST include APA formatted in-text citations with a corresponding reference list for any direct quotes or paraphrasing. It is not necessary to list sources that were consulted if they have not been quoted or paraphrased in the text of the assessment.

Note: No more than a combined total of 30% of a submission can be directly quoted or closely paraphrased from outside sources, even if cited correctly. For tips on using APA style, please refer to the APA Handout web link included in the APA Guidelines section.

Student ID 000000 Lastname Business Capstone Business plan Version page 1

Name of Company Business Plan
Firstname I. Lastname
Your Title
0000 Street Name
City, State 00000
(000) 000-0000
Email.addresss.of.company@domain.com
October 11, 2011

Student ID 000000 Lastname Business Capstone Business plan Version page 2

A. Executive Summary...................................................................................................................4
A1. Company Identification.........................................................................................................4
A2. Mission of the Company.......................................................................................................4
A3. Business Goals......................................................................................................................4
A4. Keys to Success.....................................................................................................................4
B. Company Summary...................................................................................................................5
B1. Industry History.....................................................................................................................5
B2. Legal Form of Ownership.....................................................................................................5
B3. Location and Facilities..........................................................................................................5
B4. Management Structure...........................................................................................................5
B5. Products and Services............................................................................................................5
C. Market Analysis..........................................................................................................................6
C1. Target Market........................................................................................................................6
C2. Industry Analysis..................................................................................................................6
C3. SWOT Analysis....................................................................................................................7
D. Market Strategy............................................................................................................................8
D1. 4Ps........................................................................................................................................8
D2. Price List..............................................................................................................................8
D3. Promotional Strategy............................................................................................................8
D4. Sales Forecast.......................................................................................................................8

Student ID 000000 Lastname Business Capstone Business plan Version page 3

E. Implementation Strategy..............................................................................................................9
E1. Overall Strategy.....................................................................................................................9
E2. Monitoring Plan.....................................................................................................................9
F. Financial Statements and Projections.......................................................................................10
F1. Forecasted Profit and Loss Statement..................................................................................10
F2. Forecasted Balance Sheet....................................................................................................10
G. Financial Report..........................................................................................................................11
G1. Financial Projections...........................................................................................................11
G2. Financial Position................................................................................................................11
G3. Estimated Capital/Investment Needs...................................................................................11

Student ID 000000 Lastname Business Capstone Business plan Version page 4

A. Executive Summary
Suggested length of 1?2 pages
A1. Company Identification: Identify the company?s name and location.
A2. Mission of the Company: Describe the mission of the company.
A3. Business Goals: Discuss two business goals in support of the company?s mission.
A4. Keys to Success: Discuss three keys to success for the company.

Student ID 000000 Lastname Business Capstone Business plan Version page 5

B. Company Summary
Suggested length of 4?6 pages
B1. Industry History: Describe the history of the industry in which the company will operate.
B2. Legal Form of Ownership: Identify the legal form that the company will take.
B3. Location and Facilities: Describe the location and type of facilities needed for the company.
B4. Management Structure: Describe the management structure, including key positions and
specific responsibilities.
B5. Products and Services: Describe the products and services offered by the
company.

Student ID 000000 Lastname Business Capstone Business plan Version page 6

C. Market Analysis
Suggested length of 3?5 pages
C1. Target Market: Describe the target market for the company?s products and
services, including the specific location, demographics, etc.
C2. Industry Analysis: Complete an industry analysis for the company, including current trends
and statistics.

Student ID 000000 Lastname Business Capstone Business plan Version page 7

C3. SWOT Analysis: Complete a four-square SWOT analysis for the company in which you do
the following:
a. Identify three strengths, three weaknesses, three opportunities, and three threats.
b. Explain each of the identified strengths, weaknesses, opportunities, and threats.

Utilize the four-square template below to identify and explain the strengths, weaknesses,
opportunities and threats for your company.

S (Strengths)

W (Weaknesses)

1.

1.

2.

2.

3.

3.

O (Opportunities)

T (Threats)

1.

1.

2.

2.

3.

3.

Student ID 000000 Lastname Business Capstone Business plan Version page 8

D. Market Strategy
Suggested length of 3?6 pages
D1. 4Ps: Discuss each of the four Ps of marketing as they relate to the company?s products and
services.
D2. Price List: Develop a price list for the company?s products and services.
D3. Promotional Strategy: Develop a promotional strategy including specific tasks, target dates,
and responsible parties.
D4. Sales Forecast: Develop a monthly sales forecast for the first year of operations, including a
discussion of expected market conditions.
Note: The sales forecast will be used as the basis for your revenue in your financial statements.

Student ID 000000 Lastname Business Capstone Business plan Version page 9

E. Implementation Strategy
Suggested length of 3?6 pages

E1. Overall Strategy: Summarize the overall strategy that will be utilized to launch your
business, including target dates and goals for implementation.
E2. Monitoring Plan: Develop a post-launch monitoring plan (e.g., financial impact, quality
control, customer satisfaction, monitoring schedule) to evaluate the success of the company in
meeting milestones.

Student ID 000000 Lastname Business Capstone Business plan Version page 10

F. Financial Statements and Projections
Suggested length of 3?5 pages
Note: Develop projected financial statements for the first year of business. You are required to
use the Business Plan Financials Template.
F1. Forecasted Profit and Loss Statement: Develop a month-by-month forecasted profit and loss
statement using an estimate of revenues and operating costs based on the sales forecast.
F2. Forecasted Balance Sheet: Develop a forecasted balance sheet for the end of year one.

Student ID 000000 Lastname Business Capstone Business plan Version page 11

G. Financial Report
Suggested length of 1?2 pages

G1. Financial Projections: Summarize the financial projections and the assumptions used in
estimating the financial statements.
G2. Financial Position: Describe the company?s financial position at the end of the first year.
G3. Estimated Capital/Investment Needs: Describe the company?s initial and future estimated
capital/investment needs.



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